I'm Hamaila (huh-my-luh) - the designer and creator behind this jewelry brand. I know that life gets really busy and fashion is vital, but can be time consuming. With my timeless, simple design I want to help you elevate your look with ease.

I know how valuable unique everyday pieces are. I used to spend so much time trying to find unique jewelry that wasn't over the top and that would effortlessly pull together any outfit. Now I have one pair of earrings I wear over 300 days a year and I want to help you find the pieces you'll reach for over and over again.

As a young child, I would take apart earrings and use those earring hooks to create bold, dramatic new earrings from things I found around the house. I was fascinated by how much my outfits and confidence changed simply by adding unorthodox items to earring wires. In high school I became known for these really elegant earrings that were actually just salt and pepper packets on delicate chains! Looking back now, it's obvious I was meant to design jewelry but at the time I thought pharmacy was my true calling and I somehow ended up in the College of Pharmacy at the University of Texas.

...It wasn't a good fit. I failed out of pharmacy school in 2013 and I only knew I didn't want to use my nutrition degree. I wanted to design; I wanted to make things that are beautiful and useful. After a few years of working in museums, I started taking classes at my local college again. I started with drafting and graphic design and eventually segued into woodworking and metalworking. My dream had always been to design beautiful furniture and accessories for your house. Somehow I ended up making beautiful bracelets and other accessories for you. My professor recommended I check out the jewelry program at school and the rest is history. I fell in love, switched over to jewelry full-time and within a few months launched this website. 
Thank you for being a part of this journey with me.

If you're ready to find those earrings that you'll wear 300+ times, start here